Reality TV World Show Updates   People News   TV Ratings News   Entertainment News   RealityTVDB   POP Hollywood   Spoiler News
Features & Interviews   Sexy Social Pics of the Day   Things to Know Profiles   Message Boards   Shows Listing

HOME > OTHER ENTERTAINMENT NEWS > Quirky NEWS

Maker's Mark reduces alcohol content


UPI News Service, 02/12/2013 

The Illinois-based manufacturer of Maker's Mark bourbon whiskey said the alcohol content is being reduced from 45 percent to 42 percent.

ADVERTISEMENT
Beam Inc., based in Deerfield, said the fast-growing demand for Maker's Mark, which has led to some customers reporting being unable to find stores with the bourbon in stock, caused the company to decide to reduce the alcohol content of the product by 3 percentage points, the Chicago Tribune reported Tuesday.

The company said there will be no change to the taste of the product and a research group was unable to tell the two versions apart by taste.

"In other words, we've made sure we didn't screw up your whiskey," Beam said in an email.

The company said it decided on the alcohol drop instead of a price hike because it did not want the beverage to be "out of reach" of customers.



Get more Reality TV World! Follow us on Twitter, like us on Facebook or add our RSS feed.




Copyright 2013 United Press International, Inc. (UPI). Any repr








Take Our User Survey





Page generated Sat Dec 10, 2016 7:47 am in 1.0465948581696 seconds

About Reality TV World   •   Advertise on Reality TV World  •   Contact Reality TV World  •   Privacy Policy   •   RSS Feed



Page fetched in 1.0591609477997 seconds