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HOME > Secret Millionaire

Fox to debut new 'Secret Millionaire' reality series on December 3


By Christopher Rocchio, 07/28/2008 

Fox has announced Secret Millionaire, a new reality series that will follow wealthy Americans as they leave their lavish lifestyles to learn what it's like to try and survive in some of the country's most impoverished neighborhoods, will premiere just in time for the holiday season with a special two-hour episode on Wednesday, December 3 at 8PM ET/PT.

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Following its debut, Secret Millionaire will move into its regular twice-weekly broadcast schedule of one-hour episodes airing Wednesday and Thursday nights at 9PM ET/PT beginning December 4.

Each Secret Millionaire episode will follow the wealthy participants as they are disguised and go undercover to various impoverished neighborhoods for roughly a week to meet different poverty-stricken people and experience what it's like to live their lifestyle.

On the last day of their experience, the millionaires will reveal their true identities to the penniless people and also give at least $100,000 of their own money -- often times more -- to those they've met.

Fox ordered Secret Millionaire in May, and it is produced by RDF USA, with Chris Coelen, Greg Goldman and Bruce Toms serving as executive producers.

Secret Millionaire is an American adaptation of the U.K.'s The Secret Millionaire.  RDF Media's U.K. arm produces the show's British version, which has aired two seasons on Channel 4.

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