'Average Joe: Adam Returns' premiere outperforms 'Hawaii', draws 10.7 million viewers
By Reality TV World staff, 03/17/2004
Who would have thought that the idea of watching a husky big toothed everyman search for love would prove more appealing to viewers than watching a beautiful raven haired bikini model and Miss USA runner-up do the same?
According to Monday's ratings, that's just what happened, as NBC's premiere of its Average Joe: Adam Returns series outperformed the January premiere of the program's previous installment, the just-concludedAverage Joe: Hawaii series which starred Larissa Meek.
Starring Adam Mesh, the man who was rejected by Melana Scantlin during the December finale of the original Average Joe series, Average Joe: Adam Returns series debuted strongly on Monday, drawing 10.7 million overall viewers and a 5.4 rating, 14 share in the Adults 18-49 demographic according to updated in-home viewing figures from Nielsen Media Research
The performance ranked Average Joe 3 as the top ranked program in its time period in the Adults 18-49 demographic and several other key demographics, beating out a repeat episode of CBS' CSI: Miami.