Report: Bravo's 'The Real Housewives' going into daily syndication
By Christopher Rocchio, 08/26/2009
The Real Housewives reality franchise's previous seasons will reportedly be going into daily syndication.
NBC Universal Domestic Television Distribution has sold Bravo's The Real Housewives franchise to NBC and Hearst television station groups as a one-hour daily syndicated program to begin airing in Fall 2010, Broadcasting & Cablereported Wednesday citing multiple sources.
The Real Housewives is being offered on an all-barter basis in which the stations and NBC Universal will each sell seven-and-a-half minutes of commercials in each hour-long episode, according to Broadcasting & Cable, which added the syndicator is now pitching the show to other station groups.
NBC Universal would neither comment nor confirm on the deal when contacted by Broadcasting & Cable.