'Real Houswives' star Jo De La Rosa signs record deal, releases single
By Christopher Rocchio, 03/27/2007
The Real Housewives of Orange County isn't a reality competition series, but one of its stars is using the fame she's garnered from the Bravo show to launch a music career.
Jo De La Rosa, a 26-year-old who is originally from Peru and appeared on both seasons of The Real Housewives, has signed a record contract with the label immergent. While an early version of the recording aired during The Real Housewives' recently concluded second season, she officially launched "Falling" -- her debut single that was co-written by Grammy Award winning songwriter and producer Bob Cutarella -- on Monday.
"When the idea to film the recording of my debut single for the show first came up, the producers jumped at the chance to go one step further and have the song air in front of an international audience," said De La Rosa.
After seeing De La Rosa record her demo for "Falling" on The Real Housewives', immergent Records president John Trickett and senior vice-president of business affairs David Helfant said they "quickly contacted" her and offered the record deal.
"When I first saw Jo sing on the show, I was immediately taken by her charisma, talent and vocal ability," said Helfant. "She is a triple threat -- Jo has a great voice, she is an amazing dancer and writes hit songs. Given Jo's tremendous international fan base from the show, I knew we could make a great record with broad-reaching commercial appeal."
De La Rosa was then was brought into immergent's studio to record the new remix of "Falling," which is now available via several download retailers such as iTunes and eMusic. She is currently back in the studio recording "Just Jo," her debut album. "Just Jo" is scheduled to be released this fall to coincide with The Real Housewives' third-season premiere on Bravo.
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