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HOME > 50 Cent: The Money and the Power


MTV to debut 50 Cent's new 'Apprentice'-like series on November 6

By Steve Rogers, 10/16/2008 

MTV has announced 50 Cent: The Money and the Powera new The Apprentice-like reality competition that will feature 14 contestants living together and competing to earn a "$100,000 investment" from rapper and business mogul 50 Cent, will premiere on Thursday, November 6th at 10PM ET/PT.

Similar to Donald Trump's The Apprentice, The Money and the Power will require the contestants -- who were all "hand-picked" by 50 Cent himself -- to compete in "inventive" challenges that will gauge their "business flair, strength, ambition, and fearlessness," according to MTV.  

In between challenges, they'll live at "Camp Curtis," a Brooklyn warehouse containing tents named after New York City's five boroughs (the camp is named after 50 Cent himself, whose real name is Curtis Jackson).

Each episode of the ten-episode series will end with 50 Cent narrowing the contestant pool by testing what they've learned so far in the competition.  At the end, the final contestant will win 50 Cent's "$100,000 investment." Along the way, 50 Cent will also be assisted by "underboss" Tony Yayo, his G-Unit label mate.

In addition, the series will also feature special appearances by several celebrities, including fellow G-Unit member Lloyd Banks, rapper and actor LL Cool J and now former Danity Kane member Aubrey O'Day.

MTV had announced the series' pickup in May.

50 Cent: The Money and the Power is being produced by MTV and Ish Entertainment and executive produced by 50 Cent and Ish Entertainment's Michael Hirschorn, Stella Stolper and Michael Bloom.

(Photo credit MTV/Gregg Delman)

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