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HOME > Big Brother > Big Brother 4'Big Brother 4' continues its Adults 18-49 ratings winning streak as all three editions win their time periods
The final weekly national Nielsen ratings for the week ending September 7, 2003, and "Big Brother 4" has continued its Adult 18-49 winning streak as all three editions won their time periods.
"Big Brother 4 Wednesday" (S) (6.5/11, 9.99 million overall viewers) was first in households, viewers, adults 25-54 (4.3/13) and adults 18-49 (3.7/12) and second in adults 18-34 (3.2/11). "Big Brother 4 Wednesday" was up +18% in households, +72% in adults 25-54, +106% in adults 18-49 and +146% in adults 18-34 compared to the same night last year.
"Big Brother 4 Friday" (5.1/10, 7.87 million overall viewers), despite preemptions or delays on 10.0% of the Network, was first in adults 25-54 (3.5/12), adults 18-49 (2.9/11) and adults 18-34 (2.8/12) and second in households. "Big Brother 4 Friday" was the night's top rated program in adults 25-54, adults 18-34 and adults 18-49 (tie, NBC). Compared to the same night last year, CBS was up +70% in households, +169% in adults 25-54, +123% in adults 18-49 and +155% in adults 18-34. |
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