Taylor Swift announced as key advisor for this fall's season of 'The Voice'
UPI News Service, 10/03/2014
Taylor Swift will serve as the key advisor for all of the competing artists on each of the four teams on this season of "The Voice," NBC has officially announced.
"Swift advised each of the performers during the upcoming Knockout Rounds -- airing Oct. 27-28, and Nov. 3 -- on vocal technique, stage presence and the importance of tailoring songs to fit their personalities and strengths," the network said in a news release Friday.
"These artists will continue to try and earn the support of their respective coaches, who will be forced to decide who will move on to the live Playoff Round. Each coach will have the opportunity to strategically steal one more artist in the Knockout Round."
Swift will be replacing Coldplay frontman Chris Martin, who served as the key advisor for last spring's edition of "The Voice."
Swift, 24, is to release her fifth album 1989 on Oct. 27. It has already produced the No. 1 single "Shake It Off."
Copyright 2014 United Press International, Inc. (UPI). Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.