Spike TV's 'Joe Schmo' fake reality TV show premiering September 2 September 2, 2003 It's the ultimate reality show...yet it isn't real at all. Spike TV, The First Network For Men, and Stone Stanley Entertainment (the producers of ABC's "The Mole" and more) will take the reality show concept to the next level with "The Joe Schmo Show," where only one contestant is real. This next wave in reality programming premieres with a two-hour event on Tuesday, September 2 (9-11 PM ET/PT) and then can be seen in it's regular time slot on Tuesdays (9-10 PM ET/PT).
Spike TV to air new 'Joe Schmo' pseudo-reality TV program July 17, 2003 TNN, the soon-to-be "Spike TV" cable channel, has announced it's first reality series. Kinda. Premiering September 7 at 9PM ET, "The Joe Schmo Show' will feature a law-school dropout named Matt Kennedy Gould who thinks he's competing for $100,000 on a "Big Brother"-style reality show called "Lap of Luxury," but is in fact the victim of an elaborate prank designed to torture him. All the other "contestants" (and the "host") are secretly paid actors, and they are all conspiring to make Joe's time on the show miserable.