Reality TV World People News   Ratings News   Scheduling News   Application News   Spoiler News
Show Updates   Features & Interviews   Image Gallery   Message Boards   Shows Listing
The Amazing Race  American Idol  America's Got Talent  America's Next Top Model  The Apprentice  The Bachelor  The Bachelorette  Big Brother  The Biggest Loser  The City  Dancing with the Stars  Dirty Jobs  Extreme Makeover  Hell's Kitchen  The Hills  Jon & Kate Plus 8  Mythbusters  Project Runway  The Real Housewives  The Real World  Shark Tank  So You Think You Can Dance  Supernanny  Survivor  Top Chef  Wife Swap                  More Shows 

HOME > Survivor: The Australian Outback

NBC's 'Friends' To Be Expanded To 40 Minutes In Anti-Survivor Strategy...


AddThis Feed Button
By Steve Rogers, 01/17/2001

NBC has declared war on Survivor's attempt to establish a Thursday night beach head for CBS, announcing that TV's top comedy will be expanded to 40 minutes in an attempt to battle Survivor. New NBC Entertainment prosident Jeff Zucker says NBC is "not going to roll over and die" against the Survivor juggernaut.

ADVERTISEMENT
In an unusual move, NBC plans to pad (with I think 'pad' being the key word here, it should be fun trying to watch these episodes as 30 minute re-runs later) episodes of Friends by 10 minutes, expanding the show to 8:40 p.m. for four weeks beginning Feb. 1. For at least two weeks, Saturday Night Live will air new sketches, performed live, from 8:40 p.m. to 9 p.m.


New Survivor episodes air from 8 to 9 on CBS in February.

NBC's tactic, aimed at preserving its eight-year Thursday dominance and attendant millions in ad revenue, is the first salvo by new NBC entertainment President (and former Today producer) Zucker.

Anyone else feel this tactic smells of desperation? ...I predict 'Friends' is about to take a Titanic-sized hit -- Survivor being on Thursdays is going to make Friends viewers realize that the show isn't nearly as good as it used to be and viewers have merely been going through the motions of continuing to watch it out of habit. I know which one my VCR will be taping...

Source: USA Today
RELATED LINKS
RealityTVWorld: Elisabeth Hasselbeck
RealityTVWorld: Survivor
SirLinksALot: Survivor
Survivor Message Boards
SurvivorBlows.com
More Survivor: The Australian Outback News







Take Our User Survey




Page generated in 0.0069990158081055 seconds
About Reality TV World   •   Advertise on Reality TV World  •   Contact Reality TV World  •   Privacy Policy   •   RSS Feed
Top Shows: The Amazing Race · American Idol · America's Got Talent · America's Next Top Model · The Apprentice · The Bachelor · Beauty and the Geek · Big Brother · The Biggest Loser · The Contender · Dancing with the Stars · Extreme Makeover · Hell's Kitchen · The Hills · Last Comic Standing · Nashville Star · Project Runway · The Real World · So You Think You Can Dance · Survivor · Top Chef

American Idol seasons: American Idol 1 · American Idol 2 · American Idol 3 · American Idol 4 · American Idol 5 · American Idol 6
The Bachelor seasons: Bachelor 1 · Bachelor 2 · Bachelor 3 · Bachelor 4 · Bachelor 5 · Bachelor 6 · Bachelor 7 · Bachelor 8 · Bachelor 9 · Bachelor 10
Top Model seasons: Top Model 1 · Top Model 2 · Top Model 3 · Top Model 4 · Top Model 5 · Top Model 6 · Top Model 7 · Top Model 8 · Top Model 9
All logos and trademarks presented are property of their respective owner. All site content is © 2000-2008 Reality TV World and may not be republished or reproduced without Reality TV World's expressed written permission. This website has been solely developed and presented by Reality TV World, and is in no way authorized or connected with any network, station affiliate, or broadcasting sponsor.