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HOME > American Idol > American Idol 13

'American Idol' host Ryan Seacrest launching own clothing line


By Elizabeth Kwiatkowski, 02/13/2014 

American Idol host Ryan Seacrest is launching his own clothing line.

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The 39-year-old television and radio personality is creating his own line of dress clothes entitled Ryan Seacrest Distinction, which will be exclusively by Macy's for at least its first year, The Wall Street Journal reported.  

"I'm not a designer, nor do I think I am," Seacrest told The Journal. "I see an opportunity to help curate these different pieces for guys at an accessible level."

The line of tailored clothing and accessories will include tuxedos, suits, dress shirts, ties, belts and tie bars, and prices will reportedly range from $45 to $550.

The line will also reportedly feature a color-matching system -- which is modeled after Seacrest's own method for coordinating outfits -- called "Style made Smart" to help guys match their pieces correctly.

According to The Journal, every article of clothing or accessory will be labeled with a tag from 1 through 4 to indicate a certain color family, and everything dubbed the same number will be sure to match.

Seacrest is apparently attempting to target men ages 25 to 45, as well as young adult males who are interviewing for their first real jobs.

"I had in my mind the first time I walked into the Fox offices to audition to host. I didn't have the means to buy an expensive suit but I wanted to look the part," Seacrest told the newspaper, adding that all the clothes in his collection will reflect what he'd actually like to wear and colors he prefers.

"I plan to wear my line," said the Idol host.



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