NBC has formally revealed the identities of the 16 celebrities competing on The Celebrity Apprentice's seventh season, the show's fourteenth edition overall, which will premiere on Sunday, January 4 at 9PM ET/PT.

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Following its two-hour debut, The Celebrity Apprentice will settle in its regular time slot of Monday nights from 8-10PM ET/PT.

The men competing on the show's next season are two-time World Series champion Johnny Damon; actor and comedian Gilbert Gottfried; Deadliest Catch star Sig Hansen; multi-platinum musician Kevin Jonas; soap opera and former Leave it to Lamas star Lorenzo Lamas; NFL player Terrell Owens; journalist and talk show host Geraldo Rivera; and actor Ian Ziering.

The lineup of women is: Gold medal Olympic snowboarder Jamie Anderson; movie star Vivica A. Fox; author and talk show host Leeza Gibbons; The Real Housewives of Beverly Hills star Brandi Glanville; former Kate Plus 8 star Kate Gosselin; Dancing with the Stars eighth-season winner and Olympic gold medalist Shawn Johnson; The Real Housewives of Atlanta star Kenya Moore, and actress Keshia Knight Pulliam.

The 16 celebrity contestants will be competing in challenging business-driven tasks around New York City to ultimately raise money and awareness for their respective causes and charities. They will be judged in the boardroom by show star Donald Trump and his advisors Don Jr. Trump, Ivanka Trump and Eric Trump.

Previous The Celebrity Apprentice winners will return to also serve as advisors. They will include the late great Joan Rivers -- who won Season 2 and will appear in two of the season's upcoming episodes -- original winner Piers Morgan, third-season champion Bret Michaels, fourth-season winner John Rich, fifth season-winner Arsenio Hall, and the series' most recent champion Trace Adkins

Each contestant will have the chance to be named "The Celebrity Apprentice" and deliver a $250,000 bonus check to his or her designated charity.

"This season of The Celebrity Apprentice is on point to be the best yet," Trump said in a statement. "With 16 extraordinary contestants bringing their energy to the boardroom, it is sure to be a hit, as always."

Over the course of the series, The Celebrity Apprentice has raised over $14 million dollars for charity.

The Celebrity Apprentice is produced by United Artists Media Group in association with Trump Productions. Mark Burnett, Donald Trump, Page Feldman and Eric Van Wagenen serve as executive producers.


About The Author: Elizabeth Kwiatkowski
Elizabeth Kwiatkowski is Associate Editor of Reality TV World and has been covering the reality TV genre for more than a decade.