'Newlyweds' star Jessica Simpson launching her own clothing brand
UPI News Service, 06/09/2005
Pop idol Jessica Simpson is preparing to roll out her own clothing lines, with the clothes timed to hit U.S. stores when her new movie hits the theaters.
The Wall Street Journal reports that the singer has not been busy with patterns, pins and shears. The clothes, while inspired by Simpson's personal style, are the work of a top designer for Tarrant Apparel Group, with Simpson giving final approval.
Tarrant plans to release two lines of Simpson gear this year. JS by Jessica Simpson, with $49 jeans and a variety of tops, is exclusively for the Fashion Bug chain while the Princy line, using Simpson's nickname, will be somewhat pricier and aimed at specialty and department stores.
Simpson told the Journal that she "grew up loving clothes."
"I'm totally involved with everything that has my name on it," she said.
Tarrant plans to launch the clothing lines in August to coincide with the release of "The Dukes of Hazzard."
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