The Rebel Billionaire

The Rebel Billionaire (Courtesy Wikipedia, the free encyclopedia)

The Rebel Billionaire: Branson's Quest for the Best is a reality show for Fox Broadcasting Company's fall 2004 season.


The premise for the series was that billionaire Richard Branson, founder of Virgin Worldwide, challenges 16 contestants to tasks that will prove to him which is most qualified to take over as president of Virgin Worldwide. This format is strongly derivative of popular NBC reality show The Apprentice, though as well as business-related tasks it also incorporated many tough physical challenges, reflecting Branson's love of daredevil stunts. Each week also saw the contestants travel to a different country, whereas The Apprentice is just situated in one area. Shawn Nelson was the winner of the first and, so far, only season.


The one hour show premiered on November 9, 2004 on the Fox network, and aired 12 episodes through January 2005. Although the show had over 5.5 million viewers, it was considered a ratings disappointment for American television prime-time programming. The show found ratings success internationally though, airing in 19 countries around the world, ranking as the #1 show in many countries where Richard Branson does business. The Rebel Billionaire was also reran on the Fox Reality Channel.


(as they appeared on the show & in order of elimination)

Contestant Occupation
Shawn Nelson (Winner) Founder of LoveSac Corporation
Sara Blakely Founder of Spanx, Inc.
Heather Maclean Founder of Little Laureate Inc.
Gabriel Baldinucci Real Estate Investor
Erica Vilardi Model
Nicole Harvat Labor Attorney
Candida Tolentino Founder of Earth Cafe Living Foods
Steve Berke Real Estate Manager/Tennis Pro
Jessica McCann Former Owner of Sales Company
Michael Zindell Wall Street Strategist
Jermaine Jamison Technology Sales Specialist/Motivational Speaker
Sam Heshmati Financial Analyst
Jennifer Grinspan Radio Station Advertising Manager
Tim Hudson Trial Attorney
Aisha Krump Pharmaceutical sales representative
Spencer Car Salesman


Country Broadcaster
Channel Seven
Plug TV
Global TV
International Channel Shanghai
TVB Pearl
Studio 23
MNET Series
TV8 (Broadcast during the end of 2007 and again from March 2009)

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