The Apprentice 4


The Apprentice 4 (Courtesy Wikipedia, the free encyclopedia)

The Apprentice 4 is the fourth season of The Apprentice, with Donald Trump as the executive producer and host. The show was aired on Thursday nights at 9 p.m. on NBC and started September 22, 2005.

This was the first season of the show not to place in the Top 20 Nielsen Ratings; it averaged #38 with 11.01 million viewers.

Candidates

Unhappy with both the choice of candidates and the "street smarts" vs. "book smarts" premise from the preceding season, Trump went to the auditions and hand-picked 17 of the 18 candidates on Season 4. In addition to candidate handpicking, Trump decided to go back to the premise of men versus women (there was eventually corporate restructuring). The all-women team named their corporation Capital Edge while the all-men team named their corporation Excel.

The winning project manager, throughout the season, may be exempt from firing for the following week if the majority of the other members in their team believed he/she did a satisfactory job. In previous seasons, the winning project manager would be exempt from firing.

Team 1 Team 2
Capital Edge Excel
Candidate Age Origin Result
Randal Pinkett - Consulting Firm Owner 34 Somerset, New Jersey Hired by Trump
Rebecca Jarvis - Financial Journalist 23 Chicago, Illinois Fired in the Season Finale
Alla Wartenberg - Salon & Spa Chain Owner 31 Las Vegas, Nevada Fired in week 11
Felisha Mason - Real Estate Developer 29 Kansas City, Missouri
Adam Israelov - Risk Manager 22 Atlanta, Georgia Fired in week 10
Clay Lee - Realtor 28 College Station, Texas Fired in week 9
Marshawn Evans - Recent Law School Graduate 26 Atlanta, Georgia Fired in week 8
Brian Mandelbaum - Print Company Executive 23 New York, New York
Markus Garrison - Inventor 41 Sarasota, Florida Fired in week 7
James Dillon - Sales Executive 27 Alexandria, Virginia Fired in week 6
Mark Lamkin - Wealth Manager 35 Louisville, Kentucky
Jennifer Murphy - Ad Sales Manager 26 Los Angeles, California
Josh Shaw - Beauty Company Owner 30 New York, New York
Kristi Caudell - Sales Executive 24 Gainesville, Georgia Fired in week 5
Toral Mehta - Investment Banker 29 Philadelphia, Pennsylvania Fired in week 4
Jennifer Wallen - Realty Company Owner 31 Anthem, Arizona Fired in week 3
Chris Valletta - Marketing Executive 27 Dallas, Texas Fired in week 2
Melissa Holovach - Real Estate Investor 30 Tampa, Florida Fired in week 1
^: In an unannounced move, Trump fired four of the people on the losing team at the same time.

Weekly results

Candidate Original team Week 5 team Week 6 team Week 7 team Week 9 team Final task team Application result Record as project manager
Randal Pinkett Excel Capital Edge Capital Edge Excel Excel Excel Hired by Trump 3-0 (win in weeks 3, 7, & 10)
Rebecca Jarvis Capital Edge Capital Edge Excel Excel Excel Capital Edge Fired in the Season Finale 1-2 (win in week 11, loss in weeks 3 & 9)
Alla Wartenberg Capital Edge Capital Edge Capital Edge Capital Edge Capital Edge Fired in week 11 1-1 (win in week 6, loss in week 10)
Felisha Mason Capital Edge Capital Edge Capital Edge Capital Edge Capital Edge Fired in week 11 1-2 (win in week 9, loss in weeks 4 & 11)
Adam Israelov Excel Excel Capital Edge Capital Edge Capital Edge Fired in week 10 0-1 (loss in week 7)
Clay Lee Excel Excel Capital Edge Capital Edge Excel Fired in week 9 2-0 (win in weeks 4 & 8)
Marshawn Evans Capital Edge Capital Edge Excel Excel Fired in week 8 1-0 (win in week 2)
Brian Mandelbaum Excel Excel Excel Excel Fired in week 8 1-1 (win in week 5, loss in week 8)
Markus Garrison Excel Excel Capital Edge Capital Edge Fired in week 7 1-0 (win in week 1)
James Dillon Excel Excel Excel Fired in week 6
Mark Lamkin Excel Excel Excel Fired in week 6
Jennifer Murphy Capital Edge Capital Edge Excel Fired in week 6 0-1 (loss in week 5)
Josh Shaw Excel Excel Excel Fired in week 6 0-1 (loss in week 6)
Kristi Caudell Capital Edge Capital Edge Fired in week 5 0-1 (loss in week 1)
Toral Mehta Capital Edge Fired in week 4
Jennifer Wallen Capital Edge Fired in week 3
Chris Valletta Excel Fired in week 2 0-1 (loss in week 2)
Melissa Holovach Capital Edge Fired in week 1
Elimination Chart
Candidate 1 2 3 4 5 6 7 8 9 10 11 13
Randal IN IN WIN IN IN IN WIN IN IN WIN IN HIRED
Rebecca IN IN LOSE IN IN IN IN IN LOSE IN WIN FIRED
Alla IN IN IN IN IN WIN IN IN IN LOSE FIRED
Felisha IN IN IN LOSE IN IN IN IN WIN BR FIRED
Adam IN IN IN IN IN IN LOSE IN IN FIRED
Clay IN IN IN WIN IN IN BR WIN FIRED
Marshawn IN WIN IN IN IN IN IN FIRED
Brian IN IN IN IN WIN IN IN FIRED
Markus WIN BR IN IN IN IN FIRED
James IN IN IN IN IN FIRED
Mark IN IN IN IN IN FIRED
Jennifer M. IN IN BR IN LOSE FIRED
Josh IN IN IN IN IN FIRED
Kristi LOSE IN IN IN FIRED
Toral IN IN IN FIRED
Jennifer W. IN IN FIRED
Chris IN FIRED
Melissa FIRED
{{colorbox}} The contestant was on the losing team.
{{colorbox}} The contestant was on the losing team, but had been granted immunity in the previous task.
{{colorbox}} The contestant was hired and won the competition.
{{colorbox}} The contestant won as project manager on his/her team.
{{colorbox}} The contestant lost as project manager on his/her team.
{{colorbox}} The contestant was brought to the final boardroom.
{{colorbox}} The contestant was fired.
{{colorbox}} The contestant lost as project manager and was fired.

Episodes

Week 1: Let's Get Physical

  • Air date: September 22, 2005
  • Sponsor: Bally Total Fitness
  • Project: Teams had to creat and promote a workout class for Bally Total Fitness. The team that generate with the most renevue of profit wins.
  • Capital Edge project manager: Kristi
  • Excel project manager: Markus
  • Winning team: Excel
    • Team's profit: $527
    • Reason for win: Despite a lack of leadership from Markus, Excel had a better location than Capital Edge and focused their efforts on Bally's existing customers, taking advantage of the captive audience.
    • Exemption: In a new twist, the winning team would have to vote if their project manager would be exempt from being fired. When Trump asked if Markus (the winning project manager) should be exempt, only Adam and Randal voted yes, which was not a majority vote and did not grant Markus immunity from the next firing.
    • Excel's reward: Friar's Club lunch with Donald Trump.
  • Losing team: Capital Edge
    • Team's profit: $516
    • Reasons for loss: Even though they had lost by only $11 and had an outstanding choreographied-class, Kristi's idea for the marketing flyer was awful. The flyer that came out from the graphic designer had read "Triple XXX Threat", and alluded to pornography that felt like it was a "strip club".
    • Task tension: Melissa clashed into the women by strategizing the marketing that 98% of the demographics was Hispanic that can easily had the payment of $10-$15. which led her strategy very difficult.
    • Initial boardroom: A majority of Capital Edge said that Melissa was very negative, dramatic, and obnoxious. Melissa points out that she doesn't work well with women, which infuriated Trump and his advisors. But she acknowledged that Melissa let Kristi get under her skin, but she reminded Trump that her insubordination was not why they lost the task, and that Kristi was mainly responsible, due to her shoddy leadership and the poorly-made marketing flyer.
    • Sent to boardroom: Kristi and Melissa
    • Fired: Melissa - for being an incredibly disruptive force, not getting along with the team, and for not being able to work with women.
  • Notes:
    • After splitting the candidates into the two teams, Trump offered a reward to the first person to reach his helicopter, which was on the other side of the golf course. The winner's team would be granted the use of the helicopter for the duration of the task. Mark, from Excel, reached the helicopter first.
    • When the team voted not to grant Markus immunity for the following week, Josh said that the men did not intend to grant any winning project manager immunity during the course of the season, as they felt that no candidate could single-handedly be responsible for a team's victory. Ultimately however, every other victorious project manager this season (apart from Clay in Week 8) would be voted to receive immunity by their team-mates.
    • Kristi asks if she could bring only one person back into the boardroom. Trump complied, making it the first time in Apprentice history that only one candidate was brought back, when they had the option to bring back two. This would not be the only time, as future candidates would also only bring back one person to the boardroom in this season.
    • Melissa's firing marked the first time that a female competitor was the first person to be fired from the show. All previous seasons featured a man being the first one fired.
    • After Melissa's elimination, Kristi made a smug smirk and Trump immediately chastised her for it, saying she had "nothing to be proud of".
    • Melissa virtually destroyed her chances of being hired by Trump and continuing on the show when she admitted (repeatedly) that she can not get along with women. She also added that women generally dislike her because they feel threatened or intimidated by her beauty and intelligence, which did not impress Trump or his advisors.
    • Melissa later appeared on a Dr. Phil episode where she continued to blame Kristi for her firing (though she didn't refer to Kristi by name) before conceding that she hadn't done a good job and needed to look more closely at herself for that.
    • During the filming of the first task, Randal was told that his grandmother had died. After announcing Excel's win, Trump gave Randal the opportunity to leave the show. Randal declined, saying he felt that his grandmother would have wanted him to stay on the show. During the filming of episode 2, Trump allowed Randal to borrow his helicopter and attend the funeral.
  • Episode 1 Recap from NBC.com

Week 2: There's No Little "i" in Team

  • Air date: September 29, 2005
  • Sponsor: Lamborghini
  • Project: Teams had to create an advertising campaign for Lamborghini cars.
  • Capital Edge project manager: Marshawn
  • Excel project manager: Chris
  • Winning team: Capital Edge
    • Reasons for victory: Their campaign was very strong overall and had no significant weaknesses, and the Lamborghini executives particularly liked the fact that their campaign conveyed the message through images and emotion alone, without needing too much text. They also liked their advertisement, presentation, and the video.
    • Exemption: All of Capital Edge (with the exception of Kristi) voted to have Marshawn exempt from firing in Week 3.
    • Capital Edge's reward: Hockey with New York Islanders legends and prospects.
      • At the reward, Rebecca fell and broke her ankle.
  • Losing team: Excel
    • Reasons for loss: Despite that both teams had solid & outstanding video adverts, the executive felt the men wasn't as strong than the women by having the presentation too wordy and felt that Excel had made critical errors by making their marketing materials too verbose. On top of that, grammatical errors were spotted on the team's printed ad posters; one ad read "Green With Envy" felt that it was confusing whilst Markus tried to inform his team it should have read "Green With Envy?". With the second ad, the executives didn't like the fact that the Italian on "Rebirth of Italian Intimidation" had a lowercase "i" on their ad.
    • Sent to boardroom: Chris and Markus
      • Firing verdict: Prior to Chris choosing only Markus back to the boardroom, Trump made it clear that Chris should bring Mark into the boardroom, because Mark was responsible for the bad grammar on the ads. Chris took the blame for Mark's mistake, saying he believed in Mark and when Mark failed, he failed too.
    • Fired: Chris - for his poor leadership quality, producing a mediocre ad-poster especially presentation, and allowing his emotions to influence his decision-making after bringing in Markus back to the boardroom and for essentially being responsible for the loss after not bringing in Mark instead.
  • Notes:
    • Chris was adamant about getting Markus fired (because he disrupted the team's unity) and even though several other members of Excel wanted Markus gone as well, Trump and his advisors reminded them that Markus was not responsible for losing the task, and he even had the correct idea for one of their ads.
    • Trump and his advisors saw potential in Chris, but they did not like the fact that he deliberately brought back Markus and not Mark, after Trump clearly stated not to do so otherwise. Chris had also brought back Markus alone, which did not statistically improve his chances of not being fired.
    • In his exit interview, Chris continued to bad-mouth Markus.
    • In the middle of the task, Randal left to attend his grandmother's funeral. He arrived back at the agency as Excel was getting ready to present their advertising campaign to Lamborghini.
    • The little "i" in the episode's title refers to the error in Excel's advertising. Mark thought that using the small "i" in "Rebirth of Italian Intimidation" to match the small "i's" in Lamborghini would have looked better.
    • Because of the NHL lockout taking place during filming of this task, the reward only involved Islanders legends and prospects. Active players were not eligible to participate in the reward because of the lockout not having been settled at the time of taping.
    • From the outset, Markus suggested the slogan "Smooth As Silk". A Lamborghini executive rejected it outright. Although not mentioned during the episode, it happens that this slogan was already in use by Thai Airways International for over 30 years.
  • Episode 2 Recap from NBC.com

Week 3: Something Old, Something New

  • Air date: October 6, 2005
  • Sponsor: Best Buy Geek Squad
  • Project: Excel and Capital Edge were both given space at the Cedar Crest Village Home in Pompton Plains, New Jersey to host a technology expo for the senior citizens. All the equipment was purchased at Best Buy using the allotted Best Buy gift cards.
  • Capital Edge project manager: Rebecca
  • Excel project manager: Randal
  • Winning team: Excel
    • Reason for victory: The men created a lot of buzz around their expo, and focused on demonstrations that would be easy to follow and would allow the senior citizens to interact with the new technology. Excel scored an average rating of 8.1 from the attendees.
    • Exemption: Excel voted unanimously to have Randal exempt from firing for Week 4.
    • Excel's reward: Handing out toys to children at a hospital.
  • Losing team: Capital Edge
    • Reasons for loss: Although the technology demonstrations were generally okay (with the notable exception of Toral, who got completely lost while trying to demonstrate a TV), the team was let down badly by Jennifer W's poor organization and decoration of the event, which looked bare and uninviting. Capital Edge's expo was rated at 7.7 by the attendees.
    • Sent to boardroom: Rebecca, Jennifer M., and Jennifer W., in spite of the team's criticisms and a strong suggestion by Trump for Toral to be brought back.
      • Boardroom Verdict: Trump disagreed with Rebecca's decision to not bring Toral back, as well as her decision to bring in Jennifer M. for the boardroom; however, he felt that Rebecca had potential. Rebecca also strongly defended Toral to the point where Trump allowed Toral one last chance to prove herself. Carolyn found Capital Edge's presentation boring, dull and drab and was also the one to point out to Jennifer W. that instead of the cake saying "Techno Expo", it read "Tethno Expo". Jennifer W. was exposed to be primarily liable for the refreshments and the decorations, prompting Trump to find Jennifer W. to ultimately be liable for the loss.
    • Fired: Jennifer W. - for being the most accountable to her team's failure due to very poor event planning.
  • Notes:
    • Rebecca started out the episode on crutches after breaking her ankle during the reward from the previous task.
    • After the candidates had left the boardroom, referring to Rebecca, Trump told Carolyn and George, "This girl's either gonna be great or a disaster."
    • In her exit interview, Jennifer W. claimed she is a great event planner.
  • Episode 3 Recap from NBC.com

Week 4: Ice Cream of Genie

  • Airdate: October 13, 2005
  • Sponsor: Dairy Queen
  • Project: Teams had to create a new promotional character for the Dairy Queen Blizzard Treat.
  • Capital Edge project manager: Felisha
  • Excel project manager: Clay
  • Winning team: Excel
    • Reasons for victory: The team incorporated both the Dairy Queen logo and ice cream into their character. The executives felt it should have had a little more in the way of Blizzard Treat-specific features, but the finished product was still far more suitable than Capital Edge's effort.
    • Exemption: All of Excel voted for Clay to be exempt from firing in week 5 before the reward was announced
    • Excel's reward: Playing baseball with the New York Mets
  • Losing team: Capital Edge
    • Reasons for loss: The women team's character was overly cartoonish and did not advertise the Dairy Queen or Blizzard Treat brand at all. While Jennifer M. and Marshawn lobbied for the Dairy Queen logo to be placed on their mascot design, the rest of the team vetoed it. The executives felt that Capital Edge had misunderstood Dairy Queen's target market, as their target was teenagers and young adults, whereas Capital Edge's character seemed to be aimed at children.
    • Boardroom tension: Felisha seemed to be in serious danger early in the boardroom, after she was deemed to be a weak leader and could not effectively defend herself from George and Carolyn's criticism of her decisions. Toral then spoke up and criticised Felisha for trying to get her to dress up as their character, saying that she considered such a request offensive because of her cultural beliefs, but the other women told Trump that Toral had said no such thing during the task. Toral then tried to justify her failure to step up as project manager by saying that Felisha had claimed to be a marketing genius, but Felisha and the others denied that. Compounding her situation, Toral also unwittingly insulted Trump by saying that no serious businessperson would dress up in a silly costume, causing Trump to point out several occasions (including a Saturday Night Live appearance) when he had done such a thing.
    • Sent to boardroom: No final boardroom - while Trump considered Felisha to be primarily responsible for the loss, he was so angered at Toral's excuses and failure to perform that he fired her on the spot.
    • Fired: Toral - for making an excessive amount of excuses as to why she hadn't stepped up in any regard to the task.
  • Notes:
    • Rebecca reluctantly had to admit that she would fire Toral when Trump asked her, for the aforementioned critical error described.
    • Toral not only did nothing in this task, but also procrastinated during the costume presentation phase, including but not limited to not giving Felisha a hard reason why she can't wear the costume. She also disassociated herself from the result, saying the team deserved to lose, but Marshawn strongly pointed out that Toral didn't contribute to either wins or losses.
    • Although Alla wasn't polite throughout the task, she alongside Kristi, Jennifer M., and Felisha asked Toral to wear the costume, but Toral refused not only because the costume was poorly designed, but also for personal reasons (including but not limited to her religious beliefs), however not bringing up the hard reasons why she can't wear "silly-designed costumes" to her colleagues prior to both the presentation and before the boardroom.
    • Episode 4 Recap from NBC.com

Week 5: Lost In Space

  • Airdate: October 20, 2005
  • Sponsor: Sony Pictures
  • Project: The teams had to design a parade float in order to advertise for the upcoming release of the film Zathura. The winning float would be chosen by the film's director, Jon Favreau, and a Sony Pictures executive.
    • Corporate restruction: Randal transferred to Capital Edge to even out the teams, since the women were down to 6 members
  • Capital Edge project manager: Jennifer M.
  • Excel project manager: Brian
  • Winning team: Excel (Brian exempted)
    • Reason for victory: Despite Brian giving an awful presentation to Favreau and the Sony executive, their float was well-built and made strong use of the Zathura branding, even having an audio clip of the correct pronunciation to ensure that the film's name would be remembered by people who saw the float.
    • Excel's reward: A Recording Session with Wyclef Jean where the men recorded a song called "Rubble Man".
  • Losing team: Capital Edge
    • Reason for loss: Capital Edge's float was built to a far lower quality than their rivals' effort, most notably suffering from totally inconsistent scaling and the film's logo being placed too high up. Jennifer M. mispronounced Zathura (calling it "Zenthura") several times during the presentation, which gave the executives a very bad impression of Jennifer's team.
    • Sent to boardroom: Jennifer M. & Kristi
    • Fired: Kristi, for being the originator of Capital Edge's unsuccessful concept, and for being too controlling and disrupting the team's dynamic
  • Notes:
    • Brian also mispronounced the film's name (as "Zarutha") during his initial meeting with Favreau. On that occasion Favreau took the error in good humor, noting that he had mispronounced the name himself early in production, and Brian decided to incorporate the audio recording as a result of this.
    • After the firing, Jennifer tried to apologize to Kristi for getting her fired, but Kristi quickly snapped back at her.
    • Instead of the usual theme at the end of the broadcast, "Rubble Man" was broadcast as the show ended.
  • Episode 5 Recap from NBC.com

Week 6: Take Me Out to the Boardroom

  • Airdate: October 27, 2005
  • Sponsor: Dick's Sporting Goods
  • Project: The teams had to design a sporting theme that is designed to increase sales. Capital Edge chose golf and Excel chose baseball.
    • Corporate restructuring: Because Capital Edge lost 4 tasks (3 in a row), Carolyn asked each team's project manager to send three players they believed were weak to the other side. Alla sent Jennifer M., Rebecca, and Marshawn to Excel. Josh sent Clay, Adam, and Markus to Capital Edge.
  • Capital Edge project manager: Alla
  • Excel project manager: Josh
  • Winning team: Capital Edge (Alla exempt)
    • Reasons for victory: Every member of the team focused on sales, rather than gimmicks. Capital Edge also created a mini golf course for children, to entertain them while their parents shopped. The result was a 74% increase in sales.
    • Capital Edge's reward: Taking a private jet to Montauk for a fishing trip and seafood dinner on the beach.
  • Losing team: Excel
    • Reasons for loss: Excel did not have any sales point. Josh, James, Mark, and Jennifer M. dropped the ball. They were doing nothing but marketing instead of selling the products. James also wasted time and resources by a batting cage that took up most of the shop floor and didn't leave any room to display the products. The only strong sellers on the team were Brian, Rebecca, and Marshawn. This resulted in Excel making sales drop 34% below average. Excel lost by a 108% margin; at the time this was the worst defeat in the history of The Apprentice.
    • Boardroom tension: Usually, Trump would allow the project leader to select 1-3 people to go back into the boardroom. But since Josh was responsible for the worst failure in the history of The Apprentice, Trump didn't give Josh the opportunity to do so. Instead, Trump sent Brian back to the suite because of his exemption from the previously task, as well as Rebecca and Marshawn, since they followed the task properly. Josh is criticized for allowing Mark and James to do the marketing, but Bill also questioned that Jennifer was losing respect of him, Trump, and Carolyn.
    • Sent to boardroom: Josh, Jennifer M., James, Mark
      • Initial tension: Bill grilled Jennifer M. for her responsibility and the promises she didn't deliver on. The three men quickly rounded on Jennifer M., who further harmed her cause by repeatedly snapping at Carolyn and even Trump himself on further questioning. However, James did reserve some criticism for Josh, who he accused of failing to give the team enough direction.
    • Fired: All four of them are fired for the largest loss ever in the history of The Apprentice, plus the following reasons:
      • Josh - for having mediocre leadership quality, inability to control his team, and for making blatantly poor decisions throughout the task.
      • Jennifer M. - for not delivering her promises, inability to take responsibility, losing her control, acting disrespectful towards Trump and his advisors, along with making too many excuses for her failures.
      • James - for building a batting cage which forced merchandise away from the display, which defied the purpose of the event and caused sales to drop drastically.
      • Mark - for not selling anything, in addition to generally failing to step up and positively contribute in the previous tasks.
  • Notes:
    • Rancic assured Trump that this was the only choice Trump had, since none of the four stepped up or hit the mark correctly during the task.
    • This was the first time that Trump was not present to assign the teams their task. Carolyn sat in Trump's chair and assigned the corporate reform and the task.
    • This was only the second time where more than one person was fired in a single episode outside of the interviews. The first time was when both Wes & Maria were fired in the second season.
    • This was the worst boardroom loss ever for a team on the history of The Apprentice (to be surpassed by Season 7); Capital Edge boosted sales by 74%, and Excel dropped sales by 34%. The margin was 108% and this irritated Trump, as the margin of defeat was large beyond imagination, although viewers recall Trump stating that he had to do something to seriously change Capital Edge due to the bad team record (as of the conclusion of this task, Capital Edge is 2-4).
    • This was also the first time that none of the candidates from the final boardroom returned to the suite, because all final boardroom candidates were fired, another first in the history of The Apprentice. Trump wasn't happy about the disastrous loss margin, and Bill found the four boardroom candidates to be equally responsible for the loss which gave Trump enough information and reason to conduct a mass exodus.
    • Before the boardroom, Josh told Mark he would bring back Jennifer M., but that he didn't want to bring back James. Josh also thought that Brian, Rebecca, and Marshawn did an excellent job doing the sales.
    • Rancic thought Jennifer M. promised great things, but he didn't see her deliver on any of her promises.
    • After the boardroom, all four fired candidates loaded themselves and their luggage into one waiting taxicab. During the exit interview, all four just sat awkwardly and never looked at or spoke to each other.
    • Episode 6 Recap from NBC.com

Week 7: Back to School

  • Airdate: November 3, 2005
  • Sponsor: The Learning Annex
    • Corporate restruction: Since Excel was grievously decimated after the previous boardroom, the team is given the opportunity to take a Capital Edge member, and in turn they take back Randal, who becomes the team's PM for the task.
  • Project: The teams had to promote a new class for the Learning Annex. Capital Edge chose Sex in the Workplace and Excel chose Stand Out to Hit the Mark.
  • Capital Edge project manager: Adam
  • Excel project manager: Randal (Excel took him back from Capital Edge)
  • Winning team: Excel (Randal exempted)
    • Reasons for victory: Despite the subject not being exciting, Excel was very optimistic in their presentation which created a lot of positive feedback.
    • Excel's reward: A shopping spree at Michael Kors.
  • Losing team: Capital Edge
    • Reasons for loss: According to the guests in the presentation, the team had a terrible presentation and Clay offended the guests by making offensive comments, which ruined the class. The team was criticized for having no agenda, no flow-ideas, poor presentation, and for being boring.
    • Sent to boardroom: Adam, Clay, Markus
    • Fired: Markus, for having contributed very little throughout the process, for not doing anything in the presentation, and for talking too much while not even having a point.
  • Notes:
    • Clay calls Adam a "shy, tight Jewish boy" during the sex presentation and was immediately chastised for it by Adam and George. Clay said that Adam was discussing his not wanting to pay a lot of money on dates, and he was going with Adam's own idea. While Adam did not say that Clay was anti-Semitic, he did cite the comments as an example of Clay being obnoxious and stupid.
    • Markus is seen smoking a cigar before returning to the boardroom. Once doing the presentation, he was seen sitting in the back, playing with a yo-yo.
    • Trump asked Clay whether he was a homosexual and Adam whether he had any sexual experience. In a typical job interview, those questions should not be asked, but this is not a typical job interview.
  • Episode 7 Recap from NBC.com

Week 8: Store Wars

  • Airdate: November 10, 2005
  • Prologue: After the elimination of Markus, Clay just slammed the door from coming out and he was upset from his team that he got thrown under the bus by Adam, Felisha, and Alla from the boardroom.
  • Sponsor: Lucasfilm and Best Buy
  • Project: The teams had to design an interactive display for the DVD release of Star Wars Episode III: Revenge of the Sith and the video game release of Star Wars: Battlefront II
  • Capital Edge project manager: Clay
  • Excel project manager: Brian
  • Winning team: Capital Edge. The team voted that Clay should not be exempt, as they felt that Alla had done most of the key work on the project.
    • Capital Edge's reward: Spending time with Bill Rancic, and touring Trump Tower at City Place in White Plains—Trump deduced the winning team needed more tutelage from a proven worker since Clay is not exempt.
  • Losing team: Excel
    • Reasons for loss: The executives from Lucasfilm and Best Buy were confused about why Darth Vader was hardly omitted in Excel's display, as he was the key character in the film (it's important to add central characters in sales display or any segments). This was attributed to the fact that the team missed their meeting with the executives, which Randal had arranged for 10:15AM, but which they didn't arrive at until just after 10:45AM due to Brian deciding to set out only fifteen minutes beforehand. Additionally, while Rebecca did a creditable job presenting, it was obvious that she was not fully prepared; Marshawn had initially been set to do the presentation, but backed out with less than half an hour to go.
    • Initial boardroom: Trump was dumbfounded that Brian could think that fifteen minutes was enough time to get across Manhattan, particularly since Brian is a resident of the Murray Hill area. Carolyn brought up the issue of why Marshawn didn't present, and Marshawn was extremely evasive upon questioning by Trump and his advisers, giving several different answers before finally that she just didn't feel like giving the presentation. Bill accused her of abandoning her team and failing to demonstrate her primary skill of being a good public speaker, and Trump was further irked by her admission that she didn't think the task was worth taking seriously because it was "just about a store display" - Trump pointed out that most creatives would jump at the chance to produce something for a franchise as big as Star Wars.
    • Sent to boardroom: No "Internal Review" - since Randal was exempt and Rebecca was not at all responsible for the defeat, Trump had enough evidence to fire both of the remaining team members.
    • Fired:
      • Brian, for his lack of quality leadership, poor time management, and for his generally very poor performances over the course of the interview process.
      • Marshawn, for abandoning her role as the team's presenter, and then lying to Trump about having done so. She initially claimed that Rebecca had usurped the presenter's position from her, then changed her story and said that she voluntarily stepped down because she thought Brian could do a better job (despite his self-confessed lack of presentation experience). While Trump did not feel that she was to blame for the loss, he decided that her dishonesty, abandonment of her team and disdainful attitude toward the task made it impossible for her to continue.
  • Notes:
    • This is the third time that two or more people have been fired on the Apprentice. The first occurrence was in Season 2 (Maria & Wes) and the second in Season 4 Week 6 (Jennifer, Josh, James, Mark).
    • This is also the second time this season that more than one person has been fired, making the event an Apprentice first.
    • Trump's parting shot to Brian was "at least you'll be home in fifteen minutes," referencing Brian's unrealistic estimate that they could get to their appointment in that amount of time.
  • Episode 8 Recap from NBC.com

Week 9: One Hit Blunder

  • Airdate: November 17, 2005
  • Sponsor: XM Radio
  • Corporate shuffle: Clay asked Trump if he could move from Capital Edge to Excel because he didn't like the way Adam, Alla, and Felisha were treating him. Trump agreed, and Clay joined Randal and Rebecca.
  • Task: The teams had to choose an unsigned singer and create a song for them to sing. The song would be aired on XM Radio Café channel and critiqued by listeners who called in. Capital Edge worked with Levi Kreis and Excel worked with Jide .
  • Capital Edge project manager: Felisha
  • Excel project manager: Rebecca
  • Winning team: Capital Edge
    • Capital Edge's reward: A private helicopter tour of popular New York City buildings with Trump.
  • Losing team: Excel
    • Reasons for loss: Instead of alternative rock, which XM radio specializes in, Excel decided to change genre and created a song that was not popular with the XM radio listeners. In addition, their radio channel was wrong on their marketing material poster, which Randal was responsible for.
    • Sent to boardroom: No final boardroom
    • Fired: Clay, for his very poor attitude, being a disrespectful and disruptive force, and being too difficult to work with. Trump felt that all of the members of Excel were equally responsible for the loss, but ultimately fired Clay based on his history of not getting along with his project managers, along with his failure to improve in that regard on this task.
  • Notes:
    • Exemptions are no longer issued.
    • Clay was unhappy with Capital Edge, so he volunteered moving to Excel. Trump accepted his offer, but Clay implicated himself when Capital Edge became very ecstatic after Clay left the team, saying they would never want to work with him ever again. In the boardroom, Rebecca said she would also never want to work with Clay again, to which Randal agreed.
    • Both Rebecca and Randal were in serious danger of being fired; Rebecca because this was her second loss as project manager, and Randal because Trump considered the error over the channel number to be such a basic mistake that it was grounds for instant dismissal. It was strongly implied that Randal's honesty over the error (compared to Clay's refusal to admit making any significant mistakes in the task) played a major part in his survival.
  • Episode 9 Recap from NBC.com

Week 10: Shaniagans

  • Airdate: November 24, 2005
  • Sponsor: Coty, Inc.
  • Project: The teams have to wrap an object to promote Country pop music star Shania Twain's new fragrance by Stetson. The team with the most calls and votes wins.
  • Capital Edge project manager: Alla
  • Excel project manager: Randal
    • Reason for Randal being project manager: Randal felt that he needed to prove himself after he made a fatal mistake on the XM Radio task.
    • Megaphone heist: When Randal called Radio Shack to ask for megaphones, the assistant told him another group of people (Capital Edge) called in for megaphones. Randal and Rebecca engaged in a "Megaphone Heist". This is the turning point of the task. Randall and Rebecca pretended to be Capital Edge's "colleagues" and went into the store to pick them up "for them". Randall and Rebecca left with only nine instead of 10 because the tenth megaphone was set up in a display window and Rebecca was nervous of Capital Edge coming in and spotting them. When Alla called to check on Capital Edge's megaphones, the receptionist told them they had already given them to Excel.
  • Winning team: Excel
    • Reasons for victory: Excel sabotaged a plan to reinforce the Spanish Harlem army of temps to vocalize the product with the megaphones usually that Alla and her team planned on using. As a results, ended up with 978 calls.
    • Excel's reward: A horseback ride through Central Park and dinner with Shania Twain.
  • Losing team: Capital Edge
    • Reasons for loss: Adam spent half of their budget working with the horse and carriages. This forced Felisha to cut the number of temps they could hire. They came up short by five calls, resulting to only 973 calls.
    • Boardroom issues: When Alla brought up Excel's Megaphone Heist caper, Trump and Bill Rancic thought Excel was smart and approved of it. Carolyn felt that if Felisha would have hired one or two temps, chances are Capital Edge would have gotten a victory.
    • Before verdict: Trump sent Alla back to the suite since she's not liable for this loss and being in the boardroom for the final verdict.
    • Sent to boardroom: Adam and Felisha
      • Firing points: Trump asked both Bill and Carolyn whom they should fire. Carolyn first said they were both equally weak on this task, but she wanted Felisha to be fired due to her failure to hire more temps. Bill thought Adam deserved to be fired for his lack of contributions over the last six weeks, along with his mistakes on this task.
    • Fired: Adam, for terrible decision-making and spending 70% of his team's budget on horse and carriages that looked awful and ineffective. Felisha was also felt to be responsible for her terrible contribution for not hiring enough temps, but Trump agreed what Bill said and fired Adam instead for not making a stronger case how he's better than Felisha.
  • Notes:
    • Alla is the first project manager not to face the boardroom, since Trump did not consider her responsible for the loss.
    • As this episode aired on Thanksgiving weekend, a one-hour highlight package of previously unaired footage and a summary was shown.
    • The Internal Review of the Execs was performed immediately after Alla was sent back to the suite; as in the final moments of Chris from The Apprentice 3, the candidates had to remain in the boardroom although it counted as an internal review.
    • As a result, Randal won the task with his third victory as Project Manager.
  • Episode 10 Recap from NBC.com

Week 11: To Lead or Not to Lead

  • Airdate: December 1, 2005
  • Sponsor: Microsoft
  • Project: The teams had to direct a commercial promoting Microsoft's Live Meeting program.
  • Capital Edge project manager: Felisha
  • Excel project manager: Rebecca
  • Winning team: Excel
    • Excel's reward: A private sailboat ride around New York City
      • Throughout the private sailboat ride, Randal received a surprise visit by his wife Zahara, and Rebecca received a surprise visit by her boyfriend Matt.
      • Trump chose the Private Sailboat Ride as the reward mainly because he believed that Excel needed to "relax".
  • Losing team: Capital Edge
    • Reasons for loss: Microsoft executives thought their commercial was great in terms of the creativity of the concept, but the advert itself was too complex and texts were popping out of the video and didn't necessarily conncet with the brand messaging.
    • Sent to boardroom: No internal review
    • Fired: Both of them were fired, specific reasons apply:
      • Felisha, for not being emotionally strong enough to handle the tough and cutthroat acumen of New York City, her lack of overall quality leadership, and for losing control of Alla.
      • Alla, for her insubordination and for producing/directing/compiling a horrid commercial, along with brutally attacking Felisha in the boardroom.
  • Notes:
    • This is the third multiple-firing conducted this year.
    • Season 4 had the most multiple-firings in one season of The Apprentice ever (all multiple-firings were unannounced).
    • This is the first time the finalists have been decided by an unannounced multiple-firing alone before the one-on-one interviews with the four prominent executives.
    • This is the second time in the series that Trump fired every candidate in the boardroom at the time. The first time was in week 6.
    • Capital Edge is the first team ever to be completely closed for business before the one-on-one interviews, because there are no more Capital Edge members.
    • The turning point during this task was when Felisha and Alla butt heads during the acting part of the task, where Felisha failed to halt Alla's insubordination.
    • Alla was about to escape from the boardroom and Trump told her to sit down and fired her.
    • During the boardroom, Alla and Felisha, again, argue, causing Felisha to break into tears. This occurred despite their supposed friendship. Trump told Alla she was unmanageable, citing that Alla acts like a bully even though Felisha is nice to her. Felisha was the only one expected to be fired, but when Alla attempted to escape from the boardroom, Trump told her to sit back down and fired her as well. Ironically, prior to the boardroom Felisha had given serious consideration to resigning rather than being fired, as she did not think Trump was likely to fire Alla, but Alla's verbal attacks motivated Felisha into defending herself.
    • After the boardroom, Trump went to inform Randal and Rebecca that they were the Final Two.
    • After the task, and before the Boardroom, Randal had a 7-4 record in the 11 tasks. The women were 4-7 a piece. Alla was 1-1 as Project Manager, Felisha and Rebecca were 1-2 each. Randal had the best record with 3-0.
    • Normally, when there's only three or four candidates remaining, there would be an interview process in which Trump (at the behest of the executives) determines whether or not a candidate would be eligible to participate in the final task. For this season, there won't be an interview week since the number of candidates went down from four straight to two.
    • This is the first time two candidates that were interrupted by reward-related injuries and family-related issues refused to quit, even though they were offered a chance to do so.
    • Both commercials are available at Microsoft's official Live Meeting webpage
  • Episode 11 Recap from NBC.com

Week 12: The Final Showdown

  • Airdate: December 8, 2005
  • Sponsor: Yahoo! and Outback Steakhouse
  • Finalists: Rebecca and Randal
  • Task Dossier for Rebecca: Work with Yahoo! to host a comedy event raising money for the Elizabeth Glaser Pediatric AIDS Foundation.
    • Rebecca's Recruits: Chris, James, and Toral
  • Task Dossier for Randal: Work with Outback Steakhouse to host a celebrity softball tournament for Autism Speaks.
    • Randal's Recruits: Josh, Mark, and Marshawn
  • Notes:
    • There are no more teams from this point on— Randal and Rebecca are on their own.
      • Corporation names were used in the final task for the first time in Apprentice history—previously no corporation names would be used on the Final Task
      • Capital Edge "re-opened for business under new ownership and management"—with Rebecca as the sole candidate of the corporation
      • Randal is now the sole candidate of Excel, even though in the last task team names would not be used
    • Because Trump fired Alla and Felisha at the end of Week 11, Season 4 is the first season that does not require one-on-one interviews with the prominent executives.
    • This is the first time that Donald visited the candidates' suite on camera in lieu of declaring both Randal and Rebecca The Final Two.
    • As opposed to Season 3 which recruits were assigned, Randal and Rebecca were allowed to choose their recruits. Randal had originally chosen Josh, James and Mark, while Rebecca chose Josh, James and Chris. Rebecca and Randal compromised that she could have James and he would get Josh. Randal then decided the wanted Chris as well, so they flipped a coin and Rebecca "won" Chris. Then Rebecca chose Toral and Randal chose Marshawn for their third recruit.
      • As recalled from Season 1 of The Apprentice, Bill Rancic and Kwame Jackson were allowed to choose their teams, but they were only allowed to choose among the last six fired candidates from that season (Amy, Katrina, and Nick for Bill and Heidi, Omarosa, and Troy for Kwame).
      • For this season, Randal and Rebecca could choose from any of the 16 already-fired candidates, regardless of what position they finished in.
    • As promised, the tasks were quite challenging, with obstacles that included executives threatening to pull out from the event planning project, acts of God (there was a thunderstorm and a very loud lightning flash shown at the end of the episode), and the need to entirely rejigger the venue.
      • After Trump fired Felisha and Alla, he went up to the suite and told Randal and Rebecca to meet George and Carolyn at a restaurant. Trump told both to enjoy themselves because he promised "the last task would be hell".
    • Both Randal and Rebecca reserved the right to re-fire any recruits should for any reason the recruits displease either of them.
  • Episode 12 Recap from NBC.com

Week 13: Decision Time

  • Airdate: December 15, 2005
  • Preface: Aired live at the Alice Tully Hall within the Lincoln Center limits at New York City before a televised audience, with the remainder of the final task pre-recorded
  • Project: Picks up from where the obstacles started to ensue from Week 12
    • Weather was a threat for Randal—Randal had no choice but to hold the event indoors, not just because of the rain, but because the cold weather as well.
    • Desertion was a threat for Rebecca—Rebecca was forced to utilize a Plan B.
  • Outcome:
    • Rebecca hired a new comedian, but fails to raise money for the Elizabeth Glaser AIDS Foundation
    • Randal forced the charity event inside. He failed to check the weather and used cramped space, but raised money for Autism Speaks.
  • Boardroom: Each of the six recruits get to discuss their bosses, then both Randal and Rebecca had to defend their performance in the final boardroom.
  • Decision: Aired live before a televised audience
    • Toral defended Rebecca since Rebecca did the same for Toral, Trump replied that Toral better defend Rebecca since Rebecca worked really hard for Toral. Trump also stated he agreed with Toral for the first time (he fired Toral on the spot in week 4, see above).
    • Marshawn was the most impartial of the "opinion board"—she gave neutral reasons why Randal should be hired.
    • Jennifer M. also got a chance to speak. While Jen M. really liked Rebecca, Jen M. preferred Randal citing Randal's natural-born leader tendencies.
    • Alla got a chance to respond as well. Alla preferred Randal and accused Rebecca of being the weakest link. Alla said she saw nothing in Rebecca.
  • Fired: Rebecca mainly for her donation method.
    • Although it appeared that Randal was Trump's first choice, Rebecca seemed to be a close second choice until Randal made a controversial comment that Trump should not hire Rebecca.
  • Hired: Randal for raising $11,000 for Autism Speaks.
    • What is next for Randal: Renovation of the chain of Trump Casinos at Atlantic City.
  • Notes:
    • As with Season 3 of the Apprentice, the two projects were described prior to Trump's decision; in Seasons 1 and 2, they were always presented to the hiree after he or she was crowned. Trump asked each finalist which project they would choose if they were hired.
      • Choice 1 was the Trump Casino renovation spree at Atlantic City (Chosen by Randal)
      • Choice 2 was the Trump Tower project at Jersey City, New Jersey (Chosen by Rebecca)
    • A twist at the end was that Trump asked Randal if he would also hire Rebecca into the Trump organization, an Apprentice first.
      • Although Trump said he could have been convinced that Rebecca should also be hired, Randal recommended that Trump rescind that idea, citing that the premise of the "ultimate job interview" was to hire "only one candidate," not two as Randal (in an accidental act of improper word usage) suggested that hiring Rebecca would prompt the show's name to be changed into "The Apprenti" (See proper plural usage). It is also possible that he meant "The Appren-tie", thus alluding to the fact that hiring Rebecca could be viewed as a statement that the final outcome was a "tie".
At Randal's recommendation, Trump rescinded what could have been the first multiple-hiring and a US Apprentice first. Throughout the following week, many were critical of Randal's decision. In an interview with Larry King, Randal defended his decision and said he had no objection to Trump hiring Rebecca at a later date.

    • Series web sponsor Yahoo!, to make up for discouraging Rebecca from requesting donations during the task (although Rebecca could have held other fundraising events, such as a silent auction), opted to raise money for the Elizabeth Glaser AIDS Foundation through their website. They also pledged $50,000 to both charities presented on the show.
    • On The Today Show after the finale, Rebecca received an offer from Wenda Millard (one of the Yahoo! associates who oversaw Rebecca's final task) to write for Yahoo! Finance. The show's official Web site is held at Yahoo!
    • Rebecca appeared at the final boardroom without crutches, as it was clearly evident the entire series had been taped in a span of 45 days, and she had completely recovered from the injury by the December live final.
    • Heidi Bressler from the 1st season covered the finale for Fox Reality Channel and conducted interviews with Carolyn Kepcher and Donald Trump. In the former, Carolyn was amused by Heidi's declaration that the women didn't like Rebecca and didn't want her to defeat Randall; in the latter, Trump told Heidi about the future of the show, breaking the news that after a 5th season in NYC the 6th season would take place in Los Angeles. Jennifer Oberting (née Crisafulli) from Season 2 briefly appeared on camera because she was hanging out with Heidi during the event, but Trump was visibly unhappy on seeing her, and actually moved where he was standing during his chat with Heidi so that his position blocked Jennifer out of the scene's frame.
  • Episode 13 Recap from NBC.com

See also



This article is licensed under the GNU Free Documentation License.It uses material from the Wikipedia article "The Apprentice (U.S. season 4)". Reality TV World is not responsible for any errors or omissions this article may contain.































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