Before she embraced the culinary arts, Frankel had a career producing large-scale events such as The Rock, Con Air, and Evita film premieres, the Emmy Awards, and the Grammy Awards. She also was part of a company called Princess Pashmina, which was the first to import shawls and distribute them to Hollywood celebrities.
Since Frankel's passion always been in health and healing, she attended the Natural Gourmet Cooking Institute in New York. After she graduated, she formed her company, Bethennybakes, which provides wheat-, egg-, and dairy-free baked goods, meals for private clients, and a custom-meal delivery service. Her clients include Michael J. Fox, Brooke Hogan, Alicia Silverstone, and Paris Hilton. Frankel also cooked for Survivor winners Ethan Zohn and Jenna Morasca when they rapidly gained unwanted weight after the show and she had to get them on the right track.
Frankel's biggest claim to fame came when she was one of 16 candidates in The Apprentice: Martha Stewart. She made it to the series finale before losing to Dawna Stone. She said that
"Reality TV is like a blind date. Within the first few minutes you have a good idea about a person."
in regards to her appearance on The Apprentice: Martha Stewart.
Frankel has a column on health in Hamptons Magazine and has been featured in several other magazines, such as Life & Style, Gotham, OK!, Us Weekly, In Style, Star, and People. She has been featured in the The New York Times and New York Post. She is the new spokesperson for Pepperidge Farm's Naturals and Diet.com.
Frankel"s goal is to democratize health by making a healthy, balanced lifestyle accessible to everyone. She lives with her dog, Cookie, in New York City, where she is writing The Thin Book: The 25 Rules to Being Thin Without Dieting.