Hasbro's new Ms. Monopoly celebrates women inventors
UPI News Service, 09/10/2019
MEET MS. MONOPOLY! Mr. Monopoly's niece, a self-made investment guru, is here to celebrate women trailblazers and update a few things. It's about time! pic.twitter.com/ETSBK7TtWj— Hasbro (@Hasbro) September 10, 2019
Hasbro has announced a new version of their classic Monopoly board game, titled Ms. Monopoly, which celebrates women inventors.
The game, which will be released in September for $19.99, features new female mascot Ms. Monopoly who is the niece of Mr. Monopoly.
Hasbro announced the new game on Tuesday alongside a video featuring a group of real-life, teen-aged, female inventors. Hasbro gifted each inventor $20,580, the total amount of money in each Monopoly game.
"Meet Ms. Monopoly! Mr. Monopoly's niece, a self-made investment guru, is here to celebrate women trailblazers and update a few things. It's about time!" Hasbro said.
In the new game players can invest in inventions made by women, including chocolate chip cookies instead of real estate properties.
The game will also tackle gender pay gap with the banker handing out $1,900 Monopoly money to each female player and $1,500 to each male player. The gap will be widened as female players collect $240 after passing go while male players will receive $200.
"With all of the things surrounding female empowerment, it felt right to bring this to Monopoly in a fresh new way," senior director of global brand strategy and marketing for Hasbro Gaming Jen Boswinkel told USA Today.
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"It's giving the topic some relevancy to everyone playing it that everybody gets a turn, and this time women get an advantage at the start."
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