ABC's new Sunday night Extreme Makeover: Home Edition series is continuing its strong ratings performance for the struggling network, drawing 10.2 million viewers to its latest March 7 broadcast and beating out CBS' established Cold Case in the hour in the key Adult 18-49 demographic (3.9/10 vs. 3.7/9) for the second week in a row.
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Additionally, Extreme Makeover: Home Edition posted its largest audience build yet from start to finish, gaining 2.1 million viewers (9.1 million to 11.2 million) and 36% among Adults 18-49 (3.4/9 to 4.5/11) from its first half-hour to its second half-hour. As a result of its strong build, Home Edition went on to win its second half-hour by an impressive 15% in Adults 18-49 (4.5/11 vs. 3.9/10 - CBS' Cold Case).
